Client: Heartwood Publishing
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Heartwood Publishing
Website for travel specialists Heartwood, founded early in 2020 to publish and distribute a strong portfolio of complementary travel brands in the UK and across markets worldwide, and winners of the Specialist Publisher of the Year award at the 2024 Independent Publishing Awards.
“Heartwood Publishing worked closely with Bookswarm throughout 2024, having appointed them to build a new website that addressed a number of challenges:
- To create a single web presence for our portfolio of brands
- Through the new site’s creation, replace two old and out of date sites
- Support visits from consumers, retail customers and potential B2B business partners
- Provide a platform that would automatically update product content using Onix feeds
- Structure the design around distinct brands serving different purposes, whilst maintaining clear navigation for users
- Future proofing on a number of fronts, including the facility for direct sales, user accounts, adding brands, generating themed content and linking to social media
- Ease of updating and platform management for non-technical team members
Bookswarm delivered all of the above in a timely and cost-effective way, whilst maintaining their patience with us as the brief evolved during the design and build. Their publishing industry expertise was especially helpful, when it came to understanding specific issues we needed to tackle and the practical delivery of live Onix data feeds.
We would definitely recommend using Bookswarm to other publishers seeking to develop their web presence. “
Andy Riddle, Founder – Heartwood Publishing
